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WordPress / CMS Project

Ryokan Retreat

A niche travel site built around ryokan research, onsen content, and destination planning.

Ryokan Retreat WordPress travel website screenshot

Overview

Ryokan Retreat is a WordPress and Kadence travel site I built and manage. It focuses on Japan ryokan stays, onsen guides, destination planning, and practical travel resources.

Because the topic is niche, the structure matters a lot. Someone might arrive looking for a ryokan in Kyoto, then need onsen etiquette tips, packing advice, or a guide to the area. I built the site around those connected paths so the content feels easier to move through.

The Problem

Ryokan and onsen content overlaps naturally. A reader researching Kyoto may also want ryokans with private baths. Someone reading about onsen etiquette may want a place to stay next. The challenge was connecting those paths without making the site feel like a pile of unrelated articles.

What I Built

  • WordPress site set up and managed with Kadence
  • Navigation for Destinations, Ryokan Guide, Travel Tips, About, and Resources
  • Subsections for Onsen, Food and Dining, and Packing Tips
  • Long-form layouts for guides, recommendations, and comparison-style content
  • Internal linking between destinations, ryokan guides, and travel tips
  • Reusable content patterns for ongoing publishing

Technical Approach

WordPress works well here because the site needs a simple publishing workflow and room to grow. Kadence gives enough layout control for landing pages and long-form content without adding unnecessary custom plugin work.

The content structure is built around reader intent: destinations, ryokan research, onsen questions, practical tips, and resources.

What I Would Improve Next

I would keep improving category landing pages, add stronger comparison layouts for ryokan recommendations, and continue checking mobile readability and page speed as the content library grows.